It’s the year 2023, and travel is back with a vengeance.
American Tourister is getting ready to keep you on your toes with the pent-up exuberance and pure desire for fun that has been reserved for 2 years of the pandemic.
The collection is made to showcase the functionality of the luggage and its wide array of colourways, that would prove to capture the dynamics and spontaneity against all sorts of gram-worthy backdrops all around the world.
The ‘FIND FUN EVERYWHERE’ is a 360°campaign encompassing amplification via various media channels and out-of-home advertising island-wide, and across Southeast Asia. The investment in this campaign is significant and reflects the company’s commitment to creating a memorable and impactful experience for its customers from the first touchpoint to the final conversion – bringing it as your companion to the Greatest Trip of All Time!
For more details, please read on:
Frontec
American Tourister Frontec Series
With the Frontec series, everything becomes so much easier on the go, with a laptop compartment made at opening for easy access and a USB port. On top of it being expandable for your needs, it is layered with the Duosaf Security Zipper and TSA Combination Lock to keep your mind at ease with its anti-theft double protection. Definitely a true portable 360 solution on the go.
AVAILABLE IN 5 UNDERSTATED SHADES:
BLACK, NAVY, LEMONADE, APRICOT, FOREST
DIMENSIONS: (H x L x W)
- SPINNER 54/19 EXP TSA
- SPINNER 68/25 EXP TSA
- SPINNER 79/29 EXP TSA
CURIO
American Tourister Curio Series
Pack in more fun (and more shopping!) with the expandable Curio series. This design is for the ones who go heavy, be it with your snacks or clothing. The expandability function allows you to pack to the brim and stay secure with the DuoSaf Security Zipper and recessed TSA lock. Its soft handles and 360 double wheels ensure smooth rolling comfort even if it’s at its maximum capacity. To add on the fun, pick from 5 colourways to match your individuality!
AVAILABLE IN 5 VIBRANT SHADES:
BLACK, CORAL, YELLOW, LAVENDER, KHAKI
DIMENSIONS: (H x L x W)
- SPINNER 55/20 EXP TSA BO
- SPINNER 68/25 EXP TSA BO
- SPINNER 75/28 EXP TSA BO
SQUASEM
American Tourister Squasem Series
This series is for the ones who love their compartments. Travel Tidy with Squasem, with its multi-pocket and multi-functioned storage design lined on the interior. With its sturdy PP (Polypropylene) material, its durability is beyond your imagination. This range is expandable to its fullest and provides the needed extra storage space for your trip. Lined with antimicrobial for your protection, travel with a peace of mind with its DuoSaf Security Zipper that is double layered anti-theft protection that comes part of the luggage as well.
AVAILABLE IN 3 TASTY TONES:
BLACK, AQUA BLUE, NEON YELLOW
DIMENSIONS: (H x L x W)
- SPINNER 55/20 EXP TSA
- SPINNER 66/24 EXP TSA
- SPINNER 75/28 EXP TSA
MAXIVO
American Tourister Maxivo Series
Travel in style with the rich hues of Maxivo. Encapsulated with the iconic PlentiVol Packing System, the main lid is shallow ensuring plenty of storage for you and making sure everything is secure and ready for your journey. The Maxivo focuses on the ease of usage – pack, pick it up, and you’re ready for fun.
AVAILABLE IN 4 UNIQUE SHADES:
JET BLACK, PETROL BLUE, FOREST GREEN, JESTER RED
DIMENSIONS: (H x L x W)
- SPINNER 55/20 TSA
- SPINNER 68/25 TSA
- SPINNER 79/29 TSA
The collection is available from 19 April on American Tourister SG & MY online site and at TANGS Orchard, Takashimaya, Isetan Scotts, Tampines and NEX, Metro Paragon and Causeway Point, OG Albert Complex and People’s Park, and IMM.
